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Eatfresh adds ‘fresh hand squeezed’ preservative-free beverages to its menu
Friday, 29 April, 2016, 08 : 00 AM [IST]
Our Bureau, Bengaluru
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Eatfresh, a known name in delivery of wholesome meals, has now announced the launch of ‘fresh hand squeezed’ beverages to augment its existing menu. The new menu covers Honey Basil Cooler, Lemon Mint, Rose Lassi, Ice Lemon Tea and Buttermilk.

The company ensures its quality as it exercises control – from procurement, production to last-mile delivery. The temperature-controlled supply chain enables the creation of these 100% preservative-free beverages, created from natural ingredients and scratch recipes. The drinks retail only on their portal and are available in 250 ml bottles, each priced at Rs 45.

Rajiv Subramanian, CEO, Eatfresh, states “Making our own beverage is an extension of what we do, we have world-class chefs in the team, and launching beverages was an idea which came from them. We launched the beverages earlier this month and have seen an amazing response from our customers who expect the best quality from us.”

Chef Sujay Pujari who has close to two decades of experience with global hotel brands is the mind behind the coolers.

The company is a part of Ubiquitous Foods, which operates the bakery retail chain Oven Fresh in 50 locations serving 10,000 customers per day. It currently operates 12 delivery hubs and delivers to CV Raman Nagar, BTM, Mahadevpura, Hebbal, Electronic City, JP Nagar, ITPL, Indranagar, Koramangala, Bellandur, Kadubeesanahalli, and Brookefield in Bangalore.
 
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