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- Marico rolls out #LoveInEveryCrunch campaign for Saffola Muesli
Wednesday, February 18, 2026
Our Bureau, Mumbai
Marico Limited has launched a digital-first Valentine’s Day campaign titled #LoveInEveryCrunch for its Saffola Muesli with Flavour Pops, celebrating the idea that love is often found in simple, everyday rituals —
- Greenspace Herbs unveils “Ashwagandha QA” a world-first convergence of Quantum Physics & Ayurveda
Thursday, February 12, 2026
Our Bureau, Mumbai
Greenspace Herbs has announced the global launch of Ashwagandha QA, a pioneering nutraceutical ingredient positioned as the world’s first "Quantum Ayurveda" botanical. Developed through a convergence of
- Twirtles disrupts snacking market with launch of ‘SuperPuffs’ protein chips
Thursday, February 12, 2026
Our Bureau, Mumbai
Twirtles has officially entered the functional snacking space with the launch of "SuperPuffs," categorized as India’s first protein chips fortified with essential vitamins and minerals. The product launch aims to bridge
- India Gate enters low-glycemic index rice segment with Uplife Lite Everyday Rice
Monday, February 9, 2026
Our Bureau, New Delhi
KRBL Limited, India’s leading integrated rice company and parent to India Gate Basmati Rice, has strengthened its presence in the health-focused FMCG space with the launch of India Gate Uplife Lite Everyday Rice, a new addition to the India Gate Uplife portfolio.
- Gritzo launches Marvel-inspired SuperMilk range for children
Friday, February 6, 2026
Our Bureau, Mumbai
Gritzo, India’s only personalised nutrition brand for children founded by the team behind HealthKart, has launched a special-edition Marvel-branded SuperMilk range, bringing together the excitement of iconic
     
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