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- Horlicks, in collaboration with A R Rahman, launches new Fearless Song

Thursday, February 21, 2019

Our Bureau, New Delhi

Health drink brand Horlicks has collaborated with music director A R Rahman to launch its new Fearless Song, aimed at making learning easier and more productive, and hence fun, for exam-bound students.

- Dineout announces third Great Indian Restaurant Festival in 11 cities

Wednesday, January 30, 2019

Our Bureau, New Delhi

Dineout, a leading dining out platform, has announced the third essay of the Great Indian Restaurant Festival (GIRF), the country’s largest and most awaited annual food festival.

- Crown Aerosols, Piper-Heidsieck to launch promotional tin for Aus Open

Monday, January 14, 2019

Yardley

Crown Aerosols & Promotional Packaging Europe collaborated with champagne producer Piper-Heidsieck to launch a promotional tin for the Australian Open tennis tournament (slated to take place between January 14 and 27, 2019).

- Chai Point unveils product-centric loyalty programme Chai Point Rewards

Tuesday, December 11, 2018

Our Bureau, Bengaluru

Chai Point, India’s biggest chai brand, launched Chai Point Rewards, a loyalty programme for its customers. The company has launched its new loyalty model approach moving from cash back-driven to product-centric incentives.

- Barista collaborates with PR agency Saints Art to boost mkt objectives

Monday, December 10, 2018

Our Bureau, New Delhi

Barista Coffee Company Limited, one of the largest Indian coffee chains, has collaborated with Saints Art, a leading public relations firm, to further support its strong market objectives.

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