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World's leading portable blender brand BlendJet debuts in India
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Saturday, 03 February, 2024, 08 : 00 AM [IST]
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Our Bureau, New Delhi
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BlendJet, the global leader in portable blenders, has announced its debut into the Indian market. For the first time ever, the US-headquartered brand is offering its highly sought-after BlendJet 2 portable blender to customers across all Indian states and Union Territories. BlendJet's foray into the Indian market is a significant milestone, which further solidifies the company's status as one of the fastest-growing multinational direct-to-consumer (D2C) brands. Banking on a robust supply chain and strategic consumer outreach in India, the brand intends to register a triple fold increase in its sales volume over the next 6 months.
Ryan Pamplin, BlendJet CEO & co-founder, said, “From Yoga to Ayurveda, India has always been a country that values health and wellness. BlendJet's commitment to enhancing daily nutrition and lifestyle choices aligns perfectly with this ethos. We are incredibly proud to extend our presence to India and are excited to contribute to their dynamic D2C growth. We expect a revenue surge of nearly $1.5 million with our entry into the Indian market. BlendJet 2 gives customers the freedom to make anything they want, anywhere in the world — from a mountaintop to their kitchen countertop. Compact yet powerful, BlendJet 2 makes it easy to whip up smoothies, protein shakes, baby food, frozen lattes, milkshakes, salad dressings, chutneys, soups and more. Equipped with a USB-C port for seamless charging and a popular self-cleaning feature, BlendJet 2 is the ideal choice for on-the-go lifestyles.”
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