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Oven Story unveils franchise model for expansion
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Saturday, 13 April, 2024, 08 : 00 AM [IST]
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Our Bureau, Mumbai
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Oven Story Pizza, from the house of Rebel Foods, world’s largest cloud kitchen restaurant company, announced the introduction of a franchise model to expand its offline presence across the country. With a presence through Rebel cloud kitchens in 350+ Rebel locations across 70+ cities, it became one of the largest Pizza brands in India in FY23. In line with its expansion strategy, it unveiled franchising inquiries for offline stores of dine-in, takeaway, and delivery, in a franchise-owned-franchise-operated model.
Operational efficiency is further ensured through the utilisation of its proprietary software - Rebel+. This comprehensive system, already deployed in over 450+ Rebel locations globally, assists franchise owners with robust tools for managing all aspects of restaurant operations.
Raghav Joshi, co-founder, Rebel Foods, said, "Our mission is to make Oven Story Pizza accessible to pizza enthusiasts across the nation, and franchising is the perfect avenue to achieve this goal. The franchise model is projected to drive substantial growth and drive significant increase in market share for Oven Story Pizza. These franchise stores will be located across various regions, amplifying the brand's visibility and accessibility to customers.”
Ankit Jindal, business head at Rebel Foods, said, “Through our franchise expansion initiative, we are excited to invite passionate entrepreneurs to join the Rebel Foods family and embark on a journey of excellence and business success. We are hopeful to expand exponentially in the offline retail segment."
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