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Nutrition Nxt launches ‘Parent’ pet food
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Thursday, 15 May, 2025, 13 : 00 PM [IST]
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Our Bureau, Mumbai
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Nutrition Nxt, a startup offering holistic solutions for pet care, announced the launch of its range of 'Parent' pet food, which offers life-stage-specific wholesome nutrition for pets. The launch marks a significant step in advancing pet nutrition, wellness, and care, reinforcing its commitment to setting new benchmarks in India’s growing pet care industry.
The product line includes ‘Mother and Puppy,’ which looks after gestation and lactation for puppies up to 4 months; ‘Puppy’ gives advanced nutrition to puppies up to 18 months; parent pet food for ‘Adult Dogs’ is a premium, nutritionally balanced formula to provide complete maintenance nutrition for adult dogs; and lastly, parent pet food for ‘Senior Dogs,’ which features natural ingredients designed to provide complete and balanced nutrition for aging dogs of all breeds and sizes and is rich in pre and probiotics.
Praharsha Cherukury, founder and CEO of Nutrition Nxt, said, "At Nutrition Nxt, our mission is to foster a world where pets are healthier, happier, and live longer lives. In India, there is a shortage of products designed to provide targeted food for pets with the specific nutritional needs of pets in different life stages. Our team of animal nutritionists and veterinarians will revolutionise the pet food market in India. With the launch of 'parent', we are blending nutritional science with heartfelt innovation to empower pet parents with the very best solutions for their companions. Our range is presently manufactured at our partner's FDA and GMP-certified facility in Thailand. We are in the process of setting up our state-of-the-art manufacturing facility, meeting the standards of the FDA at Wargal in Telangana, and should be operational by FY 2026 with a capacity to produce 40,000 Tonnes of pet food per annum with an investment of 10 million USD (appox. Rs 84 crore) in Phase 1.”
Dr Venkata Dharmendra Boppana, co-founder and chief mentor of Nutrition Nxt, said, "There is an increasing trend of keeping companion pets and treating them as family members. Most pet parents in India struggle to find products that provide appropriate nutrition for their pets at different stages of their pets’ lives. With 'parent' pet food, we aim to bridge the gap by providing wholesome pet nutrition for every stage of the pet’s lifecycle in the first phase of our journey. In the next phase, we would introduce customised solutions for various health conditions for pets, providing a wide range of solutions for the targeted nutrition requirements of pets."
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