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Arkay announces strategic global partnership with The Spirits Business
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Saturday, 14 June, 2025, 08 : 00 AM [IST]
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Florida, USA & London, UK
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Arkay Beverages, the global pioneer in non-alcoholic spirits, mocktails, and whisky alternatives, has announced a strategic collaboration with The Spirits Business.
Founded by Reynald Vito Grattagliano, the company has been at the forefront of the zero-proof revolution since 2011, setting the standard in the alcohol-free category. With nearly 10 million bottles sold in 2024, it continues to redefine the way consumers enjoy sophisticated, alcohol-free alternatives.
In partnering with The Spirits Business, it gains a powerful global media ally known for its in-depth market analysis, thought leadership, and trend forecasting across the spirits industry. This collaboration marks a significant milestone as Arkay expands its global footprint and educates new audiences about the benefits of choosing zero-proof options.
Grattagliano said, "Our mission has always been to show the world that there's a better choice available. We are proud to see our portfolio resonate not only with distributors and retailers, but also with consumers around the globe. This partnership with The Spirits Business will amplify our message and help us further inspire and educate the market."
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