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Curefoods’ Arambam enters Master Franchise Agreement with EAT360
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Wednesday, 11 June, 2025, 08 : 00 AM [IST]
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Our Bureau, Bengaluru
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Curefoods’s Arambam, one of the health-focused food brands of its subsidiary Millet Express, has signed a Master Franchise Agreement with EAT360, founded by Anand Goud Lingala. This collaboration marks the first master franchise partnership, aligning with its structured approach to standardised store formats and regional franchise alliances.
The agreement spans 18 months, during which EAT360 will operate Arambam outlets under a unified model approved by the company — encompassing standardised store size, curated offerings, and brand identity. The rollout is structured, with a target of 20 stores in one year, as part of the terms of Master Franchise Agreement.
Ankit Nagori, Curefoods, said, “We’re pleased to announce this agreement with EAT360, led by Anand Lingala. Arambam was built to reflect a balanced, health-oriented food philosophy rooted in Indian traditions, and we’re committed to maintaining that vision in every outlet. This agreement helps ensure brand consistency while tapping into strong regional expertise.”
Lingala said, “It’s an honour to partner with Curefoods and represent the Arambam brand. The clarity in their brand vision and operational excellence made this collaboration a fit for us. We’re aligned on quality, consistency, and creating value through disciplined execution.”
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