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BEVERAGE

Johnnie Walker launches spl edition Blenders’ Batch Sherry Cask Finish
Saturday, 03 February, 2018, 08 : 00 AM [IST]
London
This New Year, the 12-member team of whisky makers at Scotch brand Johnnie Walker, has released a special edition whisky exclusive to travellers - Johnnie Walker Blenders’ Batch Sherry Cask Finish. A one-litre bottle is available for £26.50 or $44 in duty-free stores worldwide.

The Johnnie Walker Blenders’ Batch portfolio is a series of whiskies crafted with the freedom to create blends that challenge whisky making traditions. The result is a unique series of experimental whiskies which deliver distinctive flavours and amazing serves.

The experiment behind the latest release took inspiration from the Johnnie Walker Black Label, which has been crafted with an element of sherry cask maturation for over a hundred years.

Inspired by this process, the whisky makers at Johnnie Walker wanted to delve deeper and explore the fruity notes that sherry cask maturation brings to the taste - creating the rich and sweet Johnnie Walker Blenders’ Batch Sherry Cask Finish, aged 12 years.

Made with whiskies from distilleries such as Blair Athol, Cardhu and Strathmill, Johnnie Walker Blenders’ Batch Sherry Cask Finish is a smooth-sipping dark Scotch with notes of sweet vanilla, smoke, raisins and a warming finish of dark chocolate.

Aimée Gibson, expert whisky maker, Johnnie Walker expert, said, “Johnnie Walker Blenders’ Batch whiskies are the result of bold experiments that push the boundaries in flavour.”

“Taking inspiration from the element of sherry cask maturation in Johnnie Walker Black Label, I was intrigued by the rich and fruity taste it added to the blend. It inspired me to experiment with the sherry cask finish to awaken more of these fruity notes and to add a unique flavour dynamic,” she added.

Gibson said, “The outcome has been extraordinary. Johnnie Walker Blenders’ Batch Sherry Cask Finish is a fantastically sweet and rich whisky. It’s the perfect introduction for those who are new to Scotch whisky, but will also excite seasoned whisky lovers.”

Commenting on the travel retail exclusivity, Dayalan Nayager, managing director, Diageo Global Travel, said, “This is a special launch for Diageo Global Travel because it is exclusive to our shoppers.”

“It is the first travel retail exclusive from the Johnnie Walker Blenders’ Batch series and will make the perfect purchase for travellers who want to gift something truly special in the New Year,” he added.

“Travellers are looking for brands that have discovery, authenticity, craftsmanship and real human stories behind them, and there is none better than Johnnie Walker,” Nayager said.

“We are thrilled to offer shoppers a glimpse into the world of flavour exploration from the world’s biggest Scotch whisky brand and add another innovation to our range,” he added.;

One of the recommended ways to enjoy Johnnie Walker Blenders’ Batch Sherry Cask Finish is to mix it with ginger ale and garnish with a fresh orange segment to create a home-made cocktail. Much like Johnnie Walker Black Label, this new whisky is perfect for mixing.
 
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