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For Greek yoghurt smoothies, Arla Foods Ingredients introduces concept
Friday, 12 September, 2014, 08 : 00 AM [IST]
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Arla Foods Ingredients launched Nutrilac YO-8075, a new ingredient concept that makes it easy to produce Greek-style yoghurt smoothies that are rich in both protein and real fruit (or vegetables).

It is a natural whey protein, derived from cow’s milk. It gives manufacturers the ability to use their existing equipment to formulate a fat-free smoothie that is 50 per cent Greek yoghurt and 50 per cent fruit, and has a protein content as high as 7.5 per cent.

Greek yoghurt continues to captivate consumers for its combination of great taste, texture and high-protein content. The per capita consumption has doubled in the past decade, according to NPD Group data.

Sales in the United States are set to hit $9.3 billion by 2017, up from $7.3 billion in 2012, demonstrating that this is a trend that is here to stay.

Fruit also continues to enjoy enduring popularity as an ingredient that adds a health halo to a product, making it the perfect partner to protein.

Using the new Nutrilac protein to make Greek-style yoghurt smoothies is very cost-effective and green because the process generates high yields and zero acid whey, which is the controversial waste product associated with traditional Greek yoghurt-making.

Torben Jensen, category manager, functional dairy proteins, Arla Foods Ingredients, said, “Dairy and fruit smoothies are really popular with busy consumers because they are tasty, filling and healthy.”

“However, the products on the market today typically offer a protein content of about one per cent, which is too low for the growing number of people who are keen to add more protein to their diet for health reasons,” he added.

“This means there is a significant opportunity in the marketplace to offer next-generation smoothies that are also very high in protein,” Jensen stated.
 
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