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The Caffeine Baar launches ‘Elements 2021’ collection of specialty coffee
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Monday, 26 July, 2021, 12 : 00 PM [IST]
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Our Bureau, Bengaluru
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The Caffeine Baar is an experimentative specialty coffee brand. With the single-origin, high-grown Arabica coffee beans from the 120-year-old Baarbara Estate in Chikmagalur, it launches ‘Elements 2021. This is a collection of three new packaged specialty coffee bean: Carbonic Maceration, Anaerobic Fermentation, and Orange Fermentation. Elements 2021 collection is priced at Rs 500 each product.
The assorted range of packed coffee beans are the result of varied experimentations, perfected over a period of time. The company said that it has brought ‘the chemistry of coffee’ to the forefront of each consumer’s experience. The aroma and tastes amalgamate to give one a whole new experience of artisan coffee.
Carbonic Maceration, includes a process in which the pulped coffee cherries are processed with carbon dioxide to induce bright, winey flavour notes. This is a new process in the Indian specialty coffee industry and one of the most unique offerings for coffee connoisseurs in the country.
Anaerobic Fermentation, includes an interesting process, where the coffee cherries are processed in a fully sealed and oxygen-deprived fermentation tank, which is further slowly dried to attain ideal moisture content for nutty and sweet flavour notes.
Orange Fermentation, a bonus to coffee and orange lovers as both flavours are perfectly blended together which can be tasted with these special coffee beans. In the process, the pulped coffee is fermented with fresh orange to attain citrusy and floral flavour notes. The brand aims to introduce the fourth wave of coffee evolution in India. Addressing a niche but growing market segment of coffee drinkers seeking unique flavours and new coffee experiences, the brand brings a total of 8 variants of packaged coffee beans for the coffee connoisseur.
Speaking on the occasion of the launch of the new collection, Poojya Prasad, co-founder, of The Caffeine Baar, said, “We are very excited and happy to introduce our three new specialty coffee beans collection - Carbonic Maceration, Anaerobic Fermentation, and Orange Fermentation. We are sure our customers who look forward to trying our new coffee beans and recipes will enjoy this collection. All the three variants are the results of tremendous hard work with an extensive focus on pushing the flavour envelope of coffee with novel experiments, ensuring a highly-evolved taste suited to the discretionary coffee drinker.”
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