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The Burger Club's rapid expansion plan to launch internationally
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Saturday, 29 October, 2022, 08 : 00 AM [IST]
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Our Bureau, New Delhi
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One of Delhi’s most loved burger chain The Burger Club has completed seven years of serving lip smacking burgers in Delhi NCR, cementing themselves as the connoisseurs of burgers in India and earning them the title of the best burger joint according to Zomato. After such extensive experience in the sector, the brand is well equipped to launch internationally. Apart from the expansion within the country, it also aims to open up outlets in Canada and the Middle East too.
Sapna Saini, marketing head, The Burger Club, said, “Currently running 30+ outlets in Delhi NCR, The Burger Club is on an aggressive expansion plan and plans to complete 500 stores by 2023. Furthermore, in the next 10 years, we have set a target to have 20,000+ outlets. Apart from Delhi NCR, we are rapidly expanding in the North India region, mainly Punjab. Additionally, new outlets will soon be opened in Lucknow, Kanpur and Hyderabad.”
“It has taken a lot of hard work and persistence for our brand to be where it is today. We have made relentless efforts in serving nothing but the best and unique burgers, be it our fresh handmade patties, freshly homegrown veggies or our no-MSG policy. We do not use any chemicals, preservatives, or artificial flavours. The idea is to deliver high-quality, juicy burgers which don't compromise on taste and develop customer loyalty,” concluded Saini.
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