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Swiggy and Bank of Baroda team up for bike loans for delivery partners
Monday, 18 March, 2019, 15 : 00 PM [IST]
Our Bureau, Bengaluru
Food delivery giant Swiggy recently tied up with Bank of Baroda to facilitate easy access to bike loans for its delivery partners. A first in food technology, Swiggy provides the bank with details such as credit history and earning capacity of delivery partners, helping them secure bike loans swiftly and at competent rates.

Swiggy has built India’s largest delivery fleet of 1.25 lakh active partners spread across over 100 cities. It invested in a dedicated delivery fleet since its inception in 2014 and views it as a vital cog in the brand’s meteoric rise in the past few years.

The food delivery platform has consistently invested in strengthening this network, as well as rewarding its delivery fleet, while creating a gender-harmonious network, where everyone has an equal opportunity at building a stable source of income.

Under the over-arching theme of Ride to Your Dreams, 12 months ago, Swiggy launched an industry-defining programme for its delivery partners. Swiggy Smiles, a first in food tech, was implemented after an in-depth exercise in understanding some of the most vital needs and wishes of the delivery partner community. The initiative focusses on their welfare, personal development and motivation.

The programme has over 55,000 delivery partners. Rewards for delivery partners who provide pick-up and delivery services on a principle-to-principle basis include exclusive vouchers and special privileges based on various parameters like frequency, order completion and their tenure of association.

“Delivering millions of orders each month, we have always believed that our delivery partners are the backbone of Swiggy. Swiggy Smiles is a concrete step in our long-term vision of creating a marketplace that will provide them with best-in-class benefits,” said Sachin Kotangale, vice-president, operations, Swiggy.

Till date, Swiggy’s delivery partners have availed benefits worth Rs 14 crore ($2 million) on a host of rewards, such as shopping, education and upskilling.

Last year, Swiggy has facilitated securing personal loans worth over Rs 3.7 crore for its delivery partners through Swiggy Smiles. The programme also provides an array of additional benefits to delivery partners aimed at their physical well-being, safety, comfort and education.

With life insurance, accident and medical insurance, along with on-call doctors for the delivery partners and their families, the programme helps the delivery partners deal with any medical emergency without having to worry about the financial implications.

Further, through Swiggy Smiles, Swiggy facilitates access to educational loans for delivery partners and their children, enabling them to take a step towards upskilling themselves. Apart from this, Swiggy also provides seasonal benefits like movie tickets, e-commerce and grocery vouchers to its delivery partners.

A few weeks ago, Swiggy rolled out its revamped partner app to increase operational efficiencies and earnings for delivery partners. With an intuitive and clutter-free interface, the key highlights of the app include a heatmap feature that directs partners to locations with a high density of orders, enabling them to earn more.

The app also presents details on the delivery partner’s daily and delivery-wise fee, orders and incentives upfront on its home screen. With an integrated navigation to avoid erratic Internet connectivity, the app uses a dark-mode interface for absolute readability and lesser battery drain.
 
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