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Orangutan brings Sosyo Hajoori Beverages as beverage partner
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Monday, 11 April, 2022, 08 : 00 AM [IST]
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Our Bureau, Mumbai
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Orangutan Gaming, an up-and-coming esports organisation, has added yet another well-known brand to its list of partners. Sosyo Hajoori Beverages, a brand with a 100-year history in the beverage sector, has joined Orangutan Gaming as their beverage partner.
As a result of this partnership, Sosyo Hajoori Beverages will be introduced into an entirely new sector. As the Official Refreshment Partner of RCB for T20 Cricket Season, they have already taken significant efforts towards success in sports. This new partnership represents the development of a 100-year-old brand into a rapidly growing and innovative industry.
Both organisations hope to break out of their comfort zones and reach a new market as a result of this collaboration. The organisations have announced this partnership on their online as well as offline channels.
More on the announcement, Jai Shah, co-founder at Orangutan Gaming, said, “I don't think there could be a better time to bring on our first ever non-endemic brand. What could be better than teaming with Sosyo Hajoori Beverages, the beverage pioneers and a century-old brand in India. This collaboration with Sosyo demonstrates acceptance of brands towards this newly rising industry. We hope that with this relationship, we can assist Sosyo in reaching out to new audiences that are interested in esports.”
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