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Nutrica expands natural cooking essentials range with launch of yellow mustard oil
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Wednesday, 26 November, 2025, 12 : 00 PM [IST]
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Our Bureau, New Delhi
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Nutrica, the lifestyle and wellness brand of BN Agritech Limited, has strengthened its natural cooking essentials portfolio with the launch of Nutrica Yellow Mustard Oil, a pure and unrefined offering crafted for modern Indian households seeking authenticity, flavour, and health in everyday cooking.
With consumer demand steadily shifting toward clean-label, chemical-free kitchen staples, Nutrica’s newest launch aims to serve families, home cooks, and health-focused consumers who prefer natural ingredients without compromising on taste. Extracted carefully to retain natural antioxidants, aroma, and nutritional richness, the Yellow mustard oil stays true to the traditional flavours that Indian kitchens have relied on for generations.
The oil is positioned as a versatile cooking companion—ideal for tadkas, sautéing, curries, marinades, pickles, and regional dishes where mustard oil plays a central role. By keeping the product unrefined, Nutrica ensures that its robust character and full-bodied taste remain intact, catering to consumers who are increasingly conscious about what goes into their meals.
The product is available in two convenient pack sizes:
- 1-litre PET bottle, suitable for small families and everyday use
- 5-litre tin, catering to larger households and frequent cooks
Both variants will be available across general trade outlets and retail stores throughout the Delhi NCR region.
Speaking on the launch, Sparsh Sachar, director and business head – FMCG, Nutrica, said, “At Nutrica, we believe everyday cooking should be both wholesome and flavourful. Consumers are far more aware today, and Nutrica Yellow Mustard Oil is crafted with that understanding. It delivers natural purity and the authentic taste that Indian kitchens have trusted for generations. With this launch, we reaffirm our commitment to making home-cooked meals healthier and more enjoyable.”
The introduction of Yellow Mustard Oil marks another step in Nutrica’s growing journey of offering clean-label, natural, and trustworthy food essentials, strengthening its vision of becoming a preferred kitchen brand for modern households seeking purity, wellness, and authenticity.
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