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Milk, batters, chutneys, chocolates & ice cubes in demand during Ganesh Chaturthi celebrations
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Saturday, 06 September, 2025, 15 : 00 PM [IST]
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Our Bureau, Mumbai
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In the run up to the Ganesh Visarjan, cold chain logistics company ColdStar Logistics has shared that as per its six-day data of the festival so far, eating habits of Indians celebrating the festival have shown a marked transformation. In addition to milk which continued to be the largest category contributing around 70% of the total volumes, other items that were also in demand this year were dosa batters, chutneys, ice cubes and chocolates.
Chocolates with a 3:1 Milk vs Dark ratio was the second highest demanded item for the festival as per the company, followed Ganpati staples curd and paneer. Batters & Chutneys emerged as the fastest growing category so far, highlighting the changing lifestyle of professionals who want to enjoy traditional food but not at the cost of spending time preparing it.
Sameer Varma, executive director, ColdStar Logistics, said, “Festivities are a time of excesses and rightly so! This is when cold chain logistic companies like ours step in to prep our world-class, temperature-controlled facilities and transport well in time to meet the surge in demand and ensure that our clients deliver everything fresh to the consumer on time. One of the most crucial elements during Ganesh Chaturthi is our Zero Stock-Out Promise. We ensure that shelves stay full when demand peaks, so celebrations never pause. Our goal is to keep every festive order moving safely and on time, ensuring the spirit of Ganeshotsav stays joyous and hassle-free.”
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