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Kosmode Health launches Wow – The zero-starch & zero-cholesterol noodles
Thursday, 04 February, 2021, 15 : 00 PM [IST]
Singapore
Kosmode Health has launched its proprietary-formulated Wow noodles. These noodles, which are starch-less and do not elevate blood sugar levels (glycemic response) after consumption, are ideal for consumers with blood sugar and weight concerns. The company, which is a spin-off company from the National University of Singapore (NUS), has partnered with SaladStop!,RedDotBrewHouse and CrowdFarm X to launch the product in Singapore.  

World’s first zero-starch, zero-cholesterol and zero-glycemic response noodles made using zero-waste principles
The noodlesare the first functional food in the market with a zero glycemic response, while containing protein and fibre. They also contribute to the zero-waste movement, as these noodles are made from spent barley grains generated from the brewing and malt production industry.  

The key benefits are:  
•    Zero starch, zero cholesterol, zero glycemic response.
•    Healthy noodles contain four grams of protein and six grams of fibre per 100 gram serving; which compares well with other zero-glycemic response noodles.  
•    Ideal taste and texture – unlike current ‘no carbohydrate' food, the noodles have a texture that is close to starchy noodles. The noodles take on the flavours of the sauce/soup it is cooked in, making it ideal for use in a wide range of recipes.  
•    Zero-waste principles – The noodles’ key ingredient is spent barley grains, which would otherwise be discarded.  
•    No preservatives or chemicals.

Florence Leong, co-founder, Kosmode Health, said, “We developed W0W noodles to address three key concerns – Aging population, high prevalence of diabetes and high wastage of food manufacturing by-products. As our W0W noodles are made following zero-waste principles, they are healthy not only for consumers, but contribute to sustainable living too.”

The noodles will be available at SaladStop!, which has created the noodles salad side bowl, allowing consumers to try the noodles in  bite-sized portions. This is available via Good Food Hood, Salad Stop!’s online food delivery platform. The noodles are also available as a 200 gram noodle pack (retailing at S$6.60) on Good Food People and Crowd FarmX.

Adrien Desbaillets, co-founder and managing director,Salad Stop!, said, “During the circuit breaker period, we saw an increase in home delivery orders, as consumers became more concerned with healthy eating. The initial response from customers who beta tested our W0W salad has been very positive and we expect these W0W noodles to be
 
Florence Leong (co-founder Kosmode Health) with Adrien Desbaillets (Co-founder and Managing Director Salad Stop!)
well-received by our customers.”

Dr Phan Toan Thang, one of the pioneering consumers of W0W noodles, said,"These W0W noodles are exceptional. I am especially impressed that there is no increase in blood sugar level after consuming W0W™ noodles. The texture is great, and the noodles are so versatile and can be used to replace regular noodles in various different recipes.”

Creating noodles from spent barley grains
To create the noodles, the company collects spent barley grains from Red Dot Brew House, Singapore’s first local craft beer brewery and restaurant. These are dried, and the protein and fibre extracted using the company’s plant extraction technology and know how. The resulting protein fibre powder is specially formulated into a pre-mix and then made into the noodles. The company will also sell pre-mix to SaladStop!, which will make the noodles for their chains in their central kitchen.  

Crystalla Huang, Brewmaster in Red Dot Brew House, said, “RedDotBrew House is always looking for ways to up-value our spent barley grains. We are pleased that our spent grains can now contribute to the nutritional needs of consumers.”

David Tan, founder and CEO of NetaTech, a leading urban farming engineering firm. NetaTech’s online platform, CrowdFarmX, will be selling W0W noodles, said,“Agritech and foodtech integration will spark innovations. Spent barley grains are normally discarded from the food production line, and used as fertilisers or animal feed. Kosmode Health’s technology is a fantastic example of upcycling food waste to minimise food wastage, conserve food resources and lower our carbon footprint. It will also contribute towards Singapore’s 30:30 goal, where we aim to increase our food self-sustainable levels.”

Plans Ahead
The company was set up in November 2016 as a food science and technology company focusing on plant extraction technology, plant bio-ink technology and precise 3D-scaffold printing technology. The product is its first B2C product. These noodles will be manufactured in Singapore, at Innovate360, Singapore’s pioneer food incubator.  

In addition to using the pre-mix to make noodles, the companyis exploring developing other starch-less functional food that will help to manage chronic health issues, such as diabetes. The company has also succeeded in using the same plant extraction technology and expertise to extract protein/ fibre from other spent grains, such as spent corn grains and spent mung bean grains.

“Even though our technology can be applied to other spent grains, currently, we are concentrating on spent barley grains, because it is one of the main spent grains from local food manufacturers, and we want to play a role in supporting Singapore’s food self-sustaining efforts. There are some 75,000 tons of spent barley grains produced every year in Singapore. If we are able to convert all of this to our W0W pre-mix, we estimate that we can produce over 650 million servings of W0W noodles, making a decent contribution to our 30:30 goal. We plan to expand our capacity and achieve economies of scale as we manufacture our W0W noodles. Our hope is that W0W noodles can soon be a staple food for Singaporeans – whether we cook at home or eat out. While Kosmode Health’s immediate priorities are focusing on the Singapore market, the longer-term plan is to expand capacity in Asian countries, which produce large amounts of spent grains, such as China, Vietnam and Thailand,”said Leong.

Kosmode Health is a spin-off company from NUS. Its plant extraction technology was developed by Associate Professor Huang Dejian, from the Department of Food Science and Technology at NUS Faculty of Science, who is also a co-founder of the company. Kosmode Health is incubated and supported by NUS Enterprise, the entrepreneurial arm of the National University of Singapore, BLOCK71 Suzhou and NUS (Suzhou) Research Institute.
 
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