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IHG Business Rewards promotion offering members 50% extra bonus points
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Friday, 19 August, 2016, 08 : 00 AM [IST]
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Our Bureau, New Delhi
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fiogf49gjkf0d InterContinental Hotels Group (IHG) launched the IHG Business Rewards promotion, offering members the opportunity to earn 50 per cent extra bonus points at participating IHG Hotels worldwide.
Corporate travel is considered an investment to grow an organisation’s business. It grows with, and fuels, economic growth. Business-related travel in India is estimated to grow at over 10 per cent in 2016 and a further 10 per cent in 2017, and could account for $36.1 billion (Rs 2,42,000 crore) in spending in 2017, according to Global Business Travel Association (GBTA).
With IHG Business Rewards programme, corporates stand to save significantly on their expenses related to accommodation, events and meetings.
As a way of thanking those who book on behalf of others, IHG Business Rewards in rewarding members with 50% extra IHG Rewards Club points on qualifying spend up to the value of $20,000 (approximately Rs 13,50,000) when booking accommodation, meetings and events for others from September 1, 2016 to November 30, 2016 (for events and stays until August 31, 2017).
Once a member has a qualifying spend of $20,000, they will revert to earning three points for every $1 (approximately Rs 67) of additional spend as per the programme’s general terms and conditions.
In addition to the promotional bonus points earned, members can also capture more value by earning an extra 10,000 and 20,000 additional points for one-off individual booking of $10,000 (approximately Rs 6,70,000) and $20,000 respectively. There is no limit on the number of high-value bookings that may be made, and additional points will be received for each individual, one-off high-value booking.
Samantha Llewellyn, vice-president, customer loyalty marketing, Asia, Middle East and Africa, IHG, said, “Our new Booker Bonus Points Promotion, designed specifically to reward our loyal corporate bookers, offers these members the kinds of exciting benefits that are personally relevant - and importantly, valuable - to them.”
“Introducing bonus point offers like this enables us to build more value within our rewards programme, and shows our continuous commitment towards delivering Great Hotels Guests Love,” she added.
IHG operates over 5,000 hotels across 100 countries. In India, IHG has 28 hotels in 12 cities, and plans to have 41 hotels open or in the pipeline.
Business bookers can look forward to enjoying greater benefits by using their newly-acquired promotional bonus points to a generous range of redemption options, available in the IHG Rewards Club global catalogue, from hotel stays, air travel and electronic goods to brand name merchandise and restaurant vouchers.
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