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Gokul Agro hails standard pack size norms for edible oils
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Tuesday, 28 July, 2026, 08 : 00 AM [IST]
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Our Bureau, Mumbai
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Gokul Agro Resources Ltd. (GARL), integrated edible oil and agro-processing manufacturers and processors, has welcomed the Department of Consumer Affairs' notification introducing standardized pack sizes for edible oils under the Legal Metrology framework. The initiative is a significant step toward enhancing transparency, simplifying price comparison, and strengthening consumer confidence across the edible oils market. It is one of the progressive reforms that will improve and promote fair competition across the industry.
The Department of Consumer Affairs has notified nine standard pack sizes for edible oils, ranging from 200 ml/g to 20 litre/kg, with a three-month transition period for industry compliance. The move is aimed at eliminating non-standard pack sizes that often make it difficult for consumers to accurately compare prices and assess value across brands.
Gokul Agro has consistently championed initiatives that prioritize consumer welfare, product transparency, and regulatory compliance. The company believes that standardized pack sizes will not only benefit consumers but also encourage greater accountability and consistency across the edible oil value chain.
As one of the country's largest edible oil companies, with annual sales volumes exceeding 19 lakh metric tonnes and a growing presence across domestic and international markets, Gokul Agro believes the initiative will bring greater consistency and transparency to the category while creating a more level playing field for all stakeholders.
Commenting on the development, Arun Harne, FMCG Expert and Chief Business Officer, Gokul Agro Resources Ltd, said, "We welcome the Government's decision to reintroduce standard pack sizes for edible oils. In a category where consumers often make purchase decisions based on visible pack prices, standardisation will help simplify value comparisons and enable more informed choices. It is a consumer-first reform that strengthens transparency at the retail shelf and encourages competition based on quality, consistency, and trust rather than packaging variations."
He further added, "As a company that serves millions of households through a diversified edible oil portfolio, we believe transparent market practices are essential for building long-term consumer confidence. The move will benefit consumers while also supporting responsible industry players who are focused on delivering genuine value."
The reform comes at a time when India's edible oil market continues to evolve, with consumers becoming increasingly value conscious and informed. GARL has consistently focused on building scale through operational excellence, a robust procurement and supply chain network, and expanding market reach across India.
In FY26, Gokul Agro reported its strongest-ever financial performance, with revenue crossing Rs 24,000 crore, sales volumes reaching 19.2 lakh metric tonnes, and profit after tax growing 50 per cent year-on-year. The company believes reforms that strengthen consumer trust and transparency are critical to sustaining long-term growth in the edible oil sector.
As India continues to strengthen its consumer protection ecosystem, GARL remains committed to supporting progressive regulatory measures that foster trust, transparency, and sustainable growth within the food and edible oils sector.
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