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Fresh produce trade gears up for Asia Fruit Logistica’s fully booked China Business Meet Up
Monday, 13 May, 2024, 08 : 00 AM [IST]
Shanghai, China
Asia Fruit Logistica’s new roadshow of Asia Business Meet-Ups reaches a grand finale with its China Business Meet Up on May 27 and 28, in Shanghai. Held at Shanghai World Expo Exhibition & Convention Centre (SWEECC). It is the largest-scale edition of the series of content-backed networking events in key markets across Asia.    

Asia Fruit Logistica has joined forces with three of China’s top wholesale markets – Guangzhou Jiangnan, Shanghai Huizhan and Hebei Sunhola – to cohost the China Business Meet Up. The two-day event features an information packed programme of talks and discussions on the fast-moving China market with esteemed industry leaders organised by Asiafruit Magazine.  
 
Speakers include Peter Zhu, Pagoda senior VP; Jae Chun, Driscoll’s VP and Asia-Pacific GM; Amelia Li, marketing VP of Greater China at Zespri; David Smith, Bloom Fresh China GM; Andy Zhang, Dole Food Asia market representative; Dani Geng, Joy Wing Mau product director; Marc Evrard, BFV commercial director, and many more. Hear industry experts from top global companies share valuable insights on China market trends and the latest updates for the new season. Plus, find out what’s next for key fruit categories such as durians, blueberries and pears.  

David Axiotis, managing director of Global Produce Events, which organises Asia Fruit Logistica, said, “We’re delighted to partner with China’s top wholesale markets to organise this major industry gathering and we warmly welcome our partners and colleagues to join us as we gear up for Asia Fruit Logistica’s return to Hong Kong this September. This is the first time that three major markets in north, south and central China have come together in a regional networking and trade event. This type of in-depth activity with strategic partners is key to further extending the reach of Asia Fruit Logistica, and it underlines our commitment to promoting communication and cooperation in the fresh fruit and vegetable business.”
 
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