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Alcostar strengthens portfolio: Expands footprint to Delhi and Uttarakhand
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Tuesday, 06 December, 2022, 08 : 00 AM [IST]
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Our Bureau, New Delhi
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Alcostar Group of Companies, an alco-beverage startup that has been engaged in the manufacturing of high-quality spirits,has recently launched its operations in Delhi and Uttarakhand markets. The brainchild of Arundeep Singla, the company also offers a wide range of exotic and imported foreign liquor from countries like France, Poland, UK, Australia, Germany and Spain.
With the aim of becoming a premier spirits brand within the country, the company has recently expanded its portfolio by launching products in three categories titled—Sherry Platinum - Whisky, Kiev Vodka, Kiev Green Apple Vodka and Old Chief Rum. While all the products are of high quality, they are reasonably priced as well.
While pursuing his higher studies in Australia, Singla got acquainted with the brewery culture and was highly influenced by the variety of liquors the country offered. Since then he was determined to set up a liquor company. After consistent years of hard work, he launched Rock and Storm Distilleries Pvt. Ltd. in 2020 which gradually went on to become one of India’s major liquor production companies.
While the company has been doing great business in Punjab, Haryana and Chandigarh, it has now already set its footprint in Delhi and Uttarakhand. In the coming three years, it has plans to expand to Rajasthan, Maharashtra, and Goa in western India and Madhya Pradesh in central India.
In addition, on the growth of the company, Arundeep Singla, CMD, Alcostar Group of Companies, said, “We are proud to share that Alcostar has grown immensely since its inception, we marked a turnover of Rs 1000 crore during the financial year 2021–2022 and now we aim to double the company’s revenue by the financial year 2023.”
The company is also expanding its liquor portfolio and has plans to import gin, vodka and wine from countries like France, the Netherlands, Poland, and tequila and gin from England, Scotland,and the Philippines. It also envisions investing in versatile liquor portfolios within the next two years and is confident of taking a giant leap of faith in its world-class IMFL brands while offering high-quality products at reasonable prices.
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