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WestCoast introduces frozone.in in Delhi for frozen food home delivery
Wednesday, 17 September, 2014, 08 : 00 AM [IST]
Our Bureau, Mumbai
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WestCoast Group, one of India’s leading frozen food product manufacturers and distributors in the retail space, launched frozone.in, a multi-product, multi-brand frozen food product e-store offering convenient home delivery in New Delhi.
 
In addition to its flagship brands (Cambay Tiger, Frish and Kawan), the company has tied up with leading brands, such as Chevon, Zorabian Chicken, Shiva Farm Products, McCain, Baskin Robbins and Ice Cream Works, to offer a multi-category package to its customers in the capital.

Adding more product categories and brands is being actively looked into to offer a wide range of products to the customers. With its proven experience in handling and managing effective manufacturing and distribution of frozen food products, WestCoast believes in offering a great value-proposition to its customers.

Their unique selling proposition (USP) being frozen food, delivered frozen, all the products are guaranteed to be stored and transported at -18 degree Celsius, until it is delivered at your doorstep, to ensure that the quality is maintained.

Speaking about the launch, Shivam Gupta, director, WestCoast Group, said, “Freezing is the best method of preservation. Frozen food delivery is a sensitive and complex matter. We, at WestCoast, realised that Indian customers don’t get frozen food delivered frozen. So, we decided to leverage our expertise in the field and launched frozone.in to give our customers a holistic experience and value for money.”  
 
Whether it is Honey Nut Crunch, Very Berry Strawberry or Missisippi Mud, there is something for all lovers of ice cream. Other offerings include potato fries, seafood, chilli garlic bites and cheese jalapeno nuggets. People can order a wide range of ready-to-eat foods online (24X7) or by phone. These are complimented by special offers.
 
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