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Vegit unveils ready-to-cook snack mix range to commemorate Women’s Day
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Friday, 07 March, 2014, 08 : 00 AM [IST]
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Our Bureau, Bengaluru
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fiogf49gjkf0d Vegit, the agro division of Merino Group, has unveiled a range of ready-to-cook (RTC) snacks mixes to commemorate Women’s Day (observed on March 8 every year). The products, priced at Rs 60 per pack, would be available at general and modern trade outlets, mom-and-pop shops, hyper- and supermarkets across Bengaluru.
The Vegit range has nine instant Indian snacks - Aloo Tikki, Veg Cutlet, Cheese Balls, Harabhara Kebab, Shammi Kebab, Aloo Bonda, Burger Patty, Soya Roll and Pav Bhaji, in addition to Aloo Mash or Potato Flakes, which can be used as the base for a variety of dishes.
Thee 100 per cent classic Indian, vegetarian snacks require only 10 per cent of the cooking time and effort, but retain the authenticity of traditional cooking. Vegit products’ unique selling proposition is that they can be prepared with a twist, hence the brand’s slogan, ‘Hamara Mix, Aapka Twist’.
“Vegit, the leading brand in the RTC segment, understands the needs of today’s woman, who is both a professional and a homemaker. Thus it has come up with this range of healthy, tasty and affordable RTC snack mixes, which would be our tribute to them on the occasion of Women’s Day,” said Rajneesh Sharma, general manager-sales, Vegit.
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