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Mother Dairy introduces two new cool Kulfi flavours - Rose, Paan
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Saturday, 23 April, 2011, 08 : 00 AM [IST]
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Our Bureau, New Delhi
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In its bid to further strengthen its offering in the category of Kulfi, Mother Dairy recently announced the launch of two new flavours - Rose Kulfi and Paan Kulfi. The two new flavours will add variety to the already existing offering.
Speaking on the launch, a company spokesperson said, "Post the success of the Kesar and Pista Kulfi we are adding more flavours in our range of Kulfi offerings. Keeping in mind that Kulfi even today is the most preferred Indian dessert we are sure that our two new Paan and Rose Kulfi will be successful in tickling the taste buds of the consumers."
Paan - Meetha Paan is a favourite after meal flavour enjoyed today. Keeping the consumer preferences in mind, the company has launched the traditional Paan flavour.
Rose - Rose is one of the most exotic flavours used in cooking for sensory pleasure. The same flavour, aroma has been converted into Kulfi by the company with a special tint of rose in it.
The two new flavours priced at Rs 15 for a 60 ml Kulfi stick bar will be available across retail outlets, booths, and carts in Delhi / NCR, UP, Punjab, Haryana, Rajasthan, Mumbai, Pune and Kolkata.
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