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MPOC organises Healthy Living with Palm Oil, food hunt in Mumbai
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Thursday, 03 October, 2019, 16 : 00 PM [IST]
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Our Bureau, Mumbai
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Healthy Living with Palm Oil - a food hunt and informative meet for bloggers in Mumbai - was conducted by the Malaysian Palm Oil Council (MPOC) recently. It was aimed at upholding the virtues of Malaysian palm oil with metropolitan Indians who are eager to enjoy delicacies and are health-conscious at the same time.
The event, which was attended by Bhavna Shah, regional representative, India and Sri Lanka, MPOC, promoted the benefits of the vegetable oil produced from the oil palm fruit.
Malaysia and Indonesia account for about 85 per cent of the world’s palm oil production, while other producers include Thailand, Columbia, Nigeria, Papua New Guinea and Ecuador.
Palm oil is found in almost 50 per cent of food products in supermarkets; from chocolates to biscuits, cakes, crackers, cookies and peanut butter to ice-cream, besides being the largest cooking oil consumed in India and globally.
Palm oil, in its various fractions and derivatives, is a common ingredient in these food products. In addition, oleochemicals derived from palm are also used in the production of personal care products, detergents and household cleaning products.
The meet was carefully planned, maintaining the right balance of food, fun and information to ensure each and every person had a great experience. The event was themed Bollywood, as Mumbai is the known to be the entertainment hub of India. The bloggers were dressed in their favourite Bollywood attires and said famous Bollywood dialogues.
The day started with a food hunt that led foodie participants to Baraana Restaurant, where the bloggers participated in a blind food tasting session, followed by a fun-filled quiz competition on palm oil.
They also participated in a salad-making contest at Light House Café, with palm oil-based salad dressing. The next in order was an ice cream relay where the bloggers were seen enjoying their favourite flavoured ice cream made of palm oil ingredients, Nutella, Ferrero Rocher, etc.
Speaking at the event, Shah said, “The food industry loves palm oil because of its versatility, its ease of use in various food applications and ability to prolong shelf-life of food products.”
“One of the important factors which appeals to food manufacturers is that palm oil is trans-fat free ,and can easily replace partially hydrogenated unsaturated oils, which contain trans-fats which are not good for the heart. Palm oil is a fruit oil just like olive oil, and is non-GMO (genetically-modified organisms),” she added.
Shah stated, “India stands today as the world’s largest vegetable oil importer and is responsible for about 15 per cent of global palm oil consumption. With our 1.3 billion people, India is both the world’s largest consumer as well as the biggest importer of palm oil. Most of the Indian packaged food is prepared in palm oil but the consumers are not aware about palm oil’s health benefits.”
The event ended with a presentation on palm oil by Shah, a photo session and a prize distribution ceremony for best Bollywood dialogue, followed by lunch.
The entire event ensured that the benefits of Malaysian palm oil were shared with the participants; thus, enlightening them on how Indian food can be best cooked in palm oil. The food-hunt created excitement, and at the same time, engaged different segments of the population, with emphasis on the youth and also the participating restaurants.
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