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With Puro, customer receives strong quality of a leading supplier at fair price
Wednesday, 19 May, 2021, 08 : 00 AM [IST]
Since the product launch, the Puro industrial scale series has been convincing not only because of its performance and affordable price: smart logistics, transparent processes, online tutorials and an improved ecological footprint make it a product of the digital age.

In times of Industry 4.0, customers expect more than just reliable weighing technology: the entire package must be right - not just the product alone, but the complete product cycle is important: from the ordering process to the service case, Minebea Intec and its partners are there to support the customer. With the brand, the customer also receives the strong quality of a leading supplier at a fair price. With it, the global leader in weighing and inspection solutions offers a complete package of performance, quality, features and functions, enabling the broad and affordable portfolio that customers wanted.

Precise weighing results, flexible in use and still affordable
In the beginning, the goal was to offer the company's reliable weighing technology at an affordable price. However, it quickly became clear that the brand is not just an innovative industrial scale - but an overall digital concept. This starts with the smart logistics network: Registered dealers can conveniently obtain information on the series via the online shop: Here, it is possible to see transparently what the availability of the respective models is and when the product is available. Customers who are not registered in the online shop can use the site to find the nearest dealer from whom they can order the product: Thanks to the broadly developed partner network, the weighing solution is at the customer's within a few days later. Thanks to the connection to an inventory management system, the figures given are 100% reliable.

"Through transparent communication of availability and delivery times, Minebea Intec offers exactly what customers want: Reliability from the manufacturer that starts with the order," says product manager Sebastian Pedro. "With the three supply hubs in China, the USA and Germany, we ensure that our more than 200 partners worldwide always have the right model available within the shortest possible time. This means that customers worldwide not only get the quality they are used to from Minebea Intec at an affordable price, but also within the shortest possible time."
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