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Pepsi Café Chino launched
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Saturday, 21 January, 2006, 08 : 00 AM [IST]
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epsi-Pepsi Café Chino. The drink, described as a 'mocha-latte-shoy' has added coffee flavour to its cola taste. In an attempt to aggressively promote the drink, the company has roped in Bollywood actresses Kareena Kapoor and Priyanka Chopra as its brand ambassadors. The drink is available in 200 and 300 ml glass bottles, 600 ml PET bottles and also in the 250 ml non-returnable glass bottles.
"We are extremely excited about the launch of Pepsi Café Chino, and very positive about its potential," Vipul Prakash, Executive Vice-President (Marketing), Pepsi Foods Pvt. Ltd, said.
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