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Brand Calculus launches Kiwi Kiss Fro Yo in India
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Wednesday, 28 April, 2010, 08 : 00 AM [IST]
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Our Bureau, Bangalore
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Brand Calculus, the pioneers in the smoothie business and the master franchisee of Jus Booster Juice in India, has launched Kiwi Kiss Frozen Yogurt which is a Canadian chain of frozen yogurt. As part of first launch phase in India, the chain has opened its second outlet at Koramangala in Bangalore. The company's first outlet is at Chennai.
The 1550 sqft store with a seating capacity of up to 40 people provides consumers with a new genre of frozen dessert.
Commenting on the launch, Anoop Sequeira, CEO, said, "Brand Calculus's main objective is to bring the best Quick Service Restaurant brands from across the world to India. Kiwi Kiss is a perfect fit with today's fitness oriented healthy eating lifestyles. We feel Kiwi Kiss bridges the gap between indulging your sweet tooth on a dessert or ice cream and eating smart, making Kiwi Kiss a perfect fit with today's fitness oriented healthy eating lifestyles."
Brand Calculus is a QSR franchising company and the Indian master franchisee for Booster Juice and Kiwi Kiss. The store in Bangalore is their second store in India after Chennai. The company plans for 6 other locations simultaneously for the brand. Kiwi Kiss aims to become a cornerstone of the urban Indian scene.
Brand Calculus set up in early 2008 is the master franchisee in India for Canada's popular Booster Juice and Kiwi Kiss, Canadian pioneers in frozen yogurt. It currently has Booster Juice stores across Delhi, Bangalore, Hyderabad and Chennai.
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