|
|
|
You can get e-magazine links on WhatsApp. Click here
|
|
|
|
|
|
Blue Apron launches ‘Family Style’
|
|
Wednesday, 22 April, 2026, 15 : 00 PM [IST]
|
|
New York, USA
|
Blue Apron announced Family Style, a new offering designed to make weeknight dinner easier for busy households – without the usual planning, shopping, and cleanup. With a mix-and-match format, customers can choose from a variety of shareable, chef-designed mains and sides to create flexible, home-cooked meals that easily scale for households feeding 3-6.
Designed for busy families, Family Style offers a convenient, balanced alternative to grocery shopping or takeout, with the satisfaction of a home-cooked meal without the usual planning and prep.
Family Style represents Blue Apron's continued evolution beyond traditional meal kits and into a broader, more flexible mealtime solution. With this offering, Blue Apron is meeting the needs of modern families seeking convenience without compromising on quality or experience.
John Adler, vice president of product innovation at Blue Apron, said, "Family Style reflects how busy families are really approaching dinner, looking for flexibility, convenience, and meals that work for everyone at the table. It's an important step in how we're evolving beyond traditional meal kits to deliver more adaptable, weeknight-friendly solutions that make personalised, home-cooked dinners feel realistic any night of the week."
|
|
|
|
|
|
|
|
|
|