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After Heineken, its InBev for Jaipuria Group
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Saturday, 17 September, 2005, 08 : 00 AM [IST]
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By A Correspondent, New Delhi
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RK Jaipuria Group, the Rs 1,500-crore company seems to be emerging as the likely Indian partner for Belgian beer major InBev.
Sources reveal, that Ravi Jaipuria, Chairman, RK Jaipur Group, is in talks with InBev to bring the latter's beer brand Beck's into the country. The RK Jaipuria Group has recently set up a brewery in Mauritius at an investment of Rs 50 crore, through which the company would be selling its own beer brand Black Eagle and will also sell Beck's. The Indian Jaipuria has already partnered with InBev to roll out the Beck's brand in Mauritius.
The chairman said that he was open to partnering InBev in India but declined to confirm whether he was in negotiations for the same.
Interestingly, CK Jaipuria is learnt to have struck a tie-up with German beer firm Heineken NV to launch the latter's Tiger and Anchor beer brands in the country. Despite being in similar segments, the operations of the two will run separately from one another.
Meanwhile, the RK Jaipuria Group, which is the largest Pepsi bottler in the country, is also in talks to acquire overseas bottling rights for the company. Ravi Jaipuria pointed out that the company was 'looking at' acquiring bottling rights in Maldives, Sri Lanka and West Asia.
Apart from being the Pepsi bottler, the RK Jaipuria Group is a franchisee for Pizza Hut, the local partner for French dairy major Candia and has interests in the hotel industry as well.
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