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Lucofast launches functional hydration for active lifestyles with nutrient packed, water-based drink
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Tuesday, 25 February, 2025, 08 : 00 AM [IST]
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Our Bureau, Bengaluru
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Lucofast Food and Beverages has entered the hydration market with the launch of water-based flavoured hydration drink designed for clean, effective, and refreshing hydration.
With rising global temperatures, increasing gym memberships, add-on screen time and mental fatigue, climate change, heat stress and a growing shift toward nutrient-driven beverages, hydration is no longer just about quenching thirst—it’s about sustained energy, recovery, and long-term wellness.
It addresses this shift by combining electrolytes, B-vitamins, and zinc to support hydration, muscle repair, and immune function—all without caffeine. While the flavours and sweeteners are naturally sourced, permitted artificial colour is used to ensure consistency and enhance the drinking experience.
Key features are Electrolyte-Enriched Hydration. This is balanced mix of electrolytes ensures effective hydration and replenishment. It is caffeine free with three refreshing flavours. It is also free from artificial flavors and sweeteners. It is a completely non-carbonated, making it easy to drink and gentle on the stomach being a perfect for rapid hydration without the fizz. It is high in Vitamin C, helps strengthen your immune system.
Khushi Mehta, founder, Lucofast, said, “Consumers today are more conscious of what goes into their bodies. They’re looking for hydration that does more—one that supports their lifestyle and wellness goals. We saw a gap in the market for a clean-label hydration solution that replenishes and fuels the body without unnecessary ingredients. Lucofast is our answer to that need.”
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