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Sami Direct introduces Calci D Max, supplement to support bone health
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Monday, 28 July, 2014, 08 : 00 AM [IST]
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Our Bureau, Mumbai
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fiogf49gjkf0d Sami Direct launched Calci D Max, a proprietary food supplement to support bone health.
It is known to reduce the risk of bone fractures, which increase due to low bone mineral density.
It increases bone mineral density; facilitates calcium retention; maintains bone mass, stimulates bone protein synthesis, and enhances nutrient bio-availability.
Calci D Max is derived from calcium citrate malate, a water-soluble supplement, which facilitates calcium retention and maintains bone mass, and is the most bioavailable calcium form.
It contains Vitamin D3, which is derived from the fermentation process, and promotes the mineralisation of the bones.
Zinc monomethionine stimulates bone protein synthesis, and BioPerine (Sabinsa’s patented and standardised extract of black pepper) provides a nutrient bio-availability enhancer, which ensures the improved absorption of the nutrients through the digestive process.
The key issues which lead to the poor health of the bones include poor physical activity, smoking, alcohol consumption, a poor diet and genetic and hormonal factors.
Calcium is mostly available in the market as calcium carbonate, a very poorly bio-available ingredient.
However, calcium citrate malate and the other ingredients in Calci D Max have proven to be bio-available and to maintain good bone health.
Dr Muhammed Majeed, founder and chairman, Sami Group, said, “Calcium is a vital mineral which helps in building of new bone and is not produced by your body, but from your dietary intake.”
“The function of dietary calcium is largely defined in terms of bone mineralisation and the resultant density and strength of the skeleton,” he added.
“Clinical studies have verified that daily intake of health supplements, such as those rich in calcium citrate malate and other suitable ingredients have proven to maintain good bone health,” Dr Majeed stated.
“Daily intake of Calci D Max, a combination of calcium citrate malate, Vitamin D3, zinc monomethionine and BioPerine, provides adequate bone mineral density and further reduces the risk of bone fractures,” he added.
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