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Just Organik unveils premium jaggery-based product range Jaggery Pearls
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Monday, 22 October, 2018, 08 : 00 AM [IST]
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Our Bureau, Bengaluru
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Just Organik, India’s leading provider of organic produces, has launched Organic Jaggery Pearls, its range of premium jaggery-based product this festive season in an effort to create a healthy yet sweet future.
The company aims to present a healthier alternative to the artificial sweeteners that one consumes on a daily basis. Made from the purest jaggery under the most scientific and controlled procedure, these pearls come across as an asset to everyday consumption. Easy to store, convenient to handle, the product is packed with nutrients to provide the optimum balance of sweetness and health.
The Jaggery Pearls are available on JustOrganik.com, the Just Organik Joy app and across most of the retail stores and major online e-commerce platforms as well.
Commenting on the announcement, Pankaj Agarwal, co- founder and managing director, Just Organik, said, “We are delighted to expand the gift of health to all through our Organic Jaggery Pearls.”
“The Jaggery Pearls are pellets of jaggery and are produced from sugarcane cultivated in organic farms in the Himalayas without application of chemical fertilisers or pesticides. Processing is done without using any chemicals used to clarify cane sugar, providing purity and safety to the core,” he added.
“Jaggery Pearls retain trace minerals and vitamins, and hence, are a healthy and nutrient rich sweetener, as compared to refined sugar. One can munch it like a sweet snack or use it as a sweetener,” Agarwal stated.
Just Organik is a brand owned by TretaAgro (P) Ltd, an agriculture produce-oriented group whose prime working area is in Uttrakhand. The goal of this venture is to provide access to safe and healthy (organic) food to the consumer at reasonable rates and create wealth for the farmers by motivating them to adopt sustainable and organic farming practices. The Start-Up India-recognised company operates in the pulse, millet, cereal, spice, oil, tea and sweetener categories.
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