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IHPL launches iStay Hotels brand with 92-room property in Hyderabad
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Monday, 21 October, 2019, 13 : 00 PM [IST]
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Our Bureau, Mumbai
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IntelliStay Hotels Pvt Ltd (IHPL), in association with Sai Srinivasa Group, recently launched a new hotel, iStay Hotels Hi-Tech City in Hyderabad, recently. It is the flagship property of the iStay Hotels brand, curated from the learning and development of the first two prototype properties in Mumbai and Raipur.
The property holds multi categories of rooms such as i Cube, i Comfort, i Classic. It even comprises of i-Work (a fun and vibrant co-working space), i-Meet (a conference room) and i-Celebrate (a banqueting and conferencing facility).
“The iStay Hotels brand is a forward-thinking, lifestyle economy hotel brand that speaks with its design elements and cues. We have seen the space being sliced and diced with narrow definitions like co-working, co-living, student accommodation etc.,” said Prashanth Aroor, chief executive officer, IHPL.
“The launch of this property presents the iStay hotels brand as Live Play and Work template that guests can use how they please and when they please. We have five hotels now up and running in October and we will scale the brand up significantly next year,” he added.
“The guest here wants to experience things with a dash of popular culture and community. This is reflected in the design, facilities, music moods, menus, common areas and insta opportunities,” said Aroor.
iStay Hotels Hitech-City offers up MoXa Kitchen, a personalised dining experience where travellers can come and feast on a variety of cuisines, ranging from local delicacies to delectable international fare.
With the launch of this property alongside the opening of the iStay Hotels in Jubilee Hills the count of hotels under IHPL will cross 25, and 25 more properties are in projects across India.
Ten of these hotels are scheduled to be opened by March 2020, with a targeted 50 operating hotels by the same time next year with 2,500-plus keys in operations.
iStay Hotels are now operating at Hitec City and Jubilee Hills in Hyderabad, Andheri MIDC in Mumbai, Infantry Road in Bangalore and Raipur Jn at Raipur, and the existing Mango Hotels of the chain at Rajajinagar Metro in Bangalore and Nagpur Jn in Nagpur are also under conversion to the brand.
IHPL aims to continue attaining market share across India on its strong brand portfolio and personalised services to the guests. With this new template, iStay Hotels will let IHPL keep up with the modern-day traveller for the perfect (un)hotel experience suited for even the most discerning guest.
Built on the four platforms of Stay Local, Stay Social, Stay Fuelled and Stay MyWay, bound under the proposition of Stay Sharp, Stay Happy, the brand is set to shake up the hotel space at the bottom of the pyramid with a potential scalability to 250 micro markets across India.
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