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MARKETING

Raichand appointed brand ambassador of modular kitchen firm Vittaazio
Tuesday, 27 November, 2018, 08 : 00 AM [IST]
Our Bureau, Mumbai
Chef Amrita Raichand has been appointed as the brand ambassador of Vittaazio, a leading modular kitchen company, and they are very excited about having her on board.

Best known for Mummy ka Magic, a long-running and award-winning cooking show aired on FoodFood channel, she is a dedicated mom, who, after having a highly successful career in modelling and acting for almost 15 years, chose to become a professional chef because of her desire to feed her son the best and healthiest home-cooked meals and enable all parents to do the same.

Vittaazio is famous for crafting unique and enduring designs for different settings such as European-finish kitchen to home modules, wardrobes and doors. Apart from an extensive collection of exquisite designs, its products can also be customised as required. This individual-centric approach, in conjunction with unmatched quality and competitive pricing, has placed the brand on top of the line.

Raichand said, “Vittaazio’s work is distinguishable from others because of the level of detailing in their work and their signature style, which is easily apparent to the trained eye. I am looking forward to this association, and I intend to support the brand through exciting series of social media and advertising campaigns.”

Ritesh Gajjar, director, technical, Vittaazio, said, “It is a pleasure to be associated with Raichand and have her on board in capacity of a brand ambassador. Her experience, insights and influence will go a long way in shaping Vittaazio’s brand image. Apart from that her innovative and creative streak is an added credit for Vittaazio. We hope to have a long and fruitful brand partnership with Raichand.”
 
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