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Goodwyn Tea launches Diwali 2019 Collection, comprising bespoke gifts
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Saturday, 05 October, 2019, 15 : 00 PM [IST]
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Our Bureau, Mumbai
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Goodwyn Tea, one of India’s leading premium tea brand and a sought-after personalised gifting option, has recently launched its Diwali 2019 Collection, which, in contrast to the minimalistic and elegant customised expressions in corporate gifting, has adopted a new bespoke festive approach. The result is a sophisticated, yet budget-friendly gifting option for the festive season.
“We make sure that our collection is not just aesthetic, but serves a purpose as well - our gifts are mostly eco-friendly and reusable,” stated Rohan Sirohia, managing director, Goodwyn Tea.
With his ability to spot quick market insights and a keen understanding of consumer needs, he insisted on customising gifts that will last the customers or their clients beyond the festive season.
Goodwyn Tea is one of the few producer-owned tea brands, hence premium quality teas remain at the very core of what they do.
From Calming Chamomile, Kalkatta Paan and Lemon Honey Green to Kashmiri Kahwa, Digestive+, La Menta Peppermint and Turmeric Glow, it boasts of a tea range beyond clichéd.
Carefully packed in the choicest chest boxes, decorous scrolls, stylish tea cubes and graceful tins, the brand assures that the gifts never fail to stand out in the crowd.
“The major attraction lies in the personalisation bit though. What good is a mass product in the 21st century anyway,” Sirohia stated.
“It is tedious, but worth it. Personalised tea gifts not only lasts ten times longer than other perishable gift items, but there is also brand recall value to the same. That is the best fitted for corporate gifting purpose,” he added.
From Tata Housing, Sun Pharma, Zydus, Bluestone to Merino, Glenmark, Dr. Reddy's, Goodwyn has successfully partnered with over 300 corporates for gifting.
And its carefully-crafted Diwali collections have always been the major attraction and hit in the past few years.
From electroplated alluring tea chest boxes, tea tin scrolls, Diwali special tea boxes with logo screen printing to Diwali signature boxes with logo engraving on top, Diwali tea books, elegant tea chests and exclusive tea chests with electroplating, Diwali hampers, the company prides itself in having a diverse range of Diwali special gourmet gifts to suit all budgets, alongside their bestselling regulars like Health Box and Indian cubes. From Rs 99 to Rs 3,999, there is something for every pocket size.
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