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MARKETING

Coffee Culture to offer free coffee for entire year on Int’l Coffee Day
Saturday, 28 September, 2019, 12 : 00 PM [IST]
Our Bureau, Mumbai
Coffee Culture, one of India’s fastest growing café chains, will offer a sweet deal to all the caffeine aficionados this International Coffee Day (October 1, 2019). The chain plans to launch an offer campaign, where the first 100 customers across all their outlets will receive a year-long supply of coffee.

Through this campaign, the chain, which is renowned for its innovative approaches to its menu and marketing, plans to celebrate the wide-spread love the public has for India’s second favourite beverage.

It will focus on driving walk-ins across all outlets, while also giving out a massive benefit to its customers, making them a brand that knows how to relate to their audiences and give them what they want.

As of today, the chain has 21 outlets across India, each of which is set to participate in the campaign, delivering happiness to 100 customers each. From their invention of new and exciting menu items to their vast range of hot and cold coffee options, along with their recent launch of a line of Insta Specials; a curated list of innovative coffees, which include Gold, Silver and Matcha Cappuccinos and Frappes, and for the first time ever in India, bringing the concept of Unicorn Cappuccino, along with its unique and welcoming ambience to the focus on delivering a complete and satisfactory experience every time, it has become to one of the leading hang out spots for millennials across the country.

Gaurav Narang, founder, Coffee Culture, said, “We are constantly focussed on bringing something new to the table for our customers, literally and figuratively and with a name like Coffee Culture, which essentially has become a space that truly shows people the culture of coffee, it was important to bring out a deal that celebrates the drink and the people enjoying it.”
 
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